OUR STORY
FROM A RACING-MAD KID TO REV IT UP RACING
Long before Rev It Up Racing existed, motorsport was already a big part of our family.
From the age of 3, our son Jackson was obsessed with racing. He spent countless hours racing his matchbox cars around a race track carpet in his room, and every birthday we went looking for a party experience that matched that obsession.
We couldn’t find one.
So we made our own racing party – with cardboard race cars, homemade flags, and a racing theme built from scratch.
At nine, Jackson started racing go-karts. By 14, he had moved into Formula Vee, giving our family a first-hand look at car racing — and the fascination it holds for kids.
THE IDEA
BRINGING MOTORSPORT TO THE KIDS' LEVEL
Whenever young fans had the chance to see the race car up close, the reaction was obvious – both boys and girls want to experience racing for themselves!
But most motorsport entertainment was designed around adults. Even when kids could participate, the equipment itself was never built for them.
That became the original idea behind Rev It Up Racing: bring the world of motorsport to kids.
As Rev It Up Racing grew, we found that adults wanted to race too — and brands and event organisers saw the same thing we did: motorsport creates excitement, competition and genuine engagement. Over time, Rev It Up racing developed into two distinct event experiences.
Our Junior Racing Experience is the result of years of development around our original focus, creating high-energy motorsport entertainment designed for kids and families.
Our Premium Racing Simulator Hire brings the same event-first thinking to exhibitions, corporate events and brand activations, with triple-screen simulators, custom branding and professional staffing.
STILL DRIVEN BY MOTORSPORT
MORE THAN A HIRE BUSINESS
Motorsport wasn’t simply the inspiration for Rev It Up Racing, it’s remained part of who we are.
From real-world racing to competitive sim racing, our involvement in the sport continues to shape the experiences we create and the way we deliver them.
What began with a racing-mad kid and a homemade birthday party has grown into a business bringing motorsport experiences to events across Australia.
– David Freer, Co-Director
ARE YOU READY TO RACE?
Ready to book in? Or just want to ask a question? We’re here to help.
Email: info@revitupracing.com.au
Phone: 0481 089 121